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Slow and steady: A smart way to invest

You’ve probably heard stories about fortunate investors who “get in the ground floor” of a new, hot company and quickly make a fortune. But while these things may happen, they are exceedingly rare and often depend on hard-to-duplicate circumstances — and they really don’t represent a viable way of investing for one’s goals. A far more tried-and-true approach is the “slow-and-steady” method.

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